Broker Check

Personalized Medicine

Personalized Medicine

Wednesday, February 27, 2019

9:00a - 10:00a PST


Event Website


Bruce Campbell, PhD, MD

Personalized medicine has become an important driver of costs and risk for employer-sponsored health plans. New personalized medicine diagnostic and treatment procedures are entering the market quickly. These procedures have significant implications for budgeting and stop-loss pricing in self-funded plans, and for renewal pricing in fully-insured plans.

In this Webinar, Dr. Bruce Campbell will review:

  1. The background for personalized medicine;
  2. The cost impact of new and commonly used personalized medicine technology;
  3. The personalized medicine technology pipeline;
  4. Ethical issues surrounding coverage, financing, and use of this technology; and,
  5. Current options for managing costs and ensuring the appropriate use of these procedures.

This webinar is eligible for SHRM, HRCI, and CEBS credits.


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